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Hull’s New Identity – A City Reimagined and Ready for Investment

Sara NewsonBy Sara Newson on 21 February 2024


Since being awarded the City of Culture in 2017, Hull has undergone a remarkable transformation, shedding its old image and transforming into a hub of culture, innovation and opportunity. Once overshadowed by its industrial past, this historic city in East Yorkshire has embraced change and forged a new identity for the future. Today the city stands as a beacon of potential to investors and new homeowners alike and here is why we believe it’s the place to invest.

  1. Cultural Changes – Hull’s cultural developments have been nothing short of superb. Inspired by receiving the prestigious City of Culture in 2017, Hull seized the opportunity to showcase its artistic prowess to the world. Hull continues to nurture the cultural scene with museums, exhibitions, theatres and galleries dotted about the city
  2. Heavy Investment in Neglected Areas – The Old Fruit Market in Hull is an area steeped in history but in recent years it had sadly fallen into disrepair and neglect. Since 2017 new life has been breathed into these historic streets in the form of £80 million worth of investment, resulting in 20 new businesses and 250 new jobs being created. The area now buzzes with activity, hosting a diverse range of cultural events, from live music performances to art exhibitions and food festivals
  3. Community Spirit – At the heart of Hull’s resurgence is its strong sense of community and civic pride. Residents have embraced the continuing evolution of their city by supporting the many new independent businesses peppering the streets of Hull. Densely scattered with independent shops, bars and cafes, Princes Avenue is now a magnet for young professionals seeking city life with the additional bonus of the wonderful Pearson Park, a recent recipient of £3 million worth of lottery funding making it the place to relax and spend time outdoors
  4. Strong Capital Growth – There has been strong evidence of capital growth in Hull and with the implementation of the Article 4 directives on Houses of Multiple Occupation (HMO) this has resulted in a limited availability of such properties which has driven up their value over recen

In conclusion, Hull has undergone a remarkable transformation, reinventing itself as a dynamic and forward-thinking city with a wealth of investment opportunities. From its thriving cultural scene to its strategic infrastructure investments, Hull offers the perfect blend of heritage and innovation for investors seeking growth and prosperity.

As the city continues to evolve and expand, now is the time to join in its journey and become part of Hull’s success story. View our available investment opportunities in Hull here.